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INNOVATION TO DESIGN
I2D stands for “Innovation To Design” reflecting our philosophy that good design is a strategic process aimed at achieving breakthrough ideas and translating them into exceptional design.
We are an Israeli industrial design firm founded in 2001. We have worked for top global companies such as SanDisk, Palm, Medtronics, SodaClub, Syneron and many others. We have vast experience developing a broad range of products ranging from sophisticated medical instruments to mass- produced toys, including electronics, home appliances and more conceptually oriented projects. Our products have been exhibited internationally, granted many patents and have received prestigious awards worldwide including Red Dot award, ID magazine Annual Review awards, Chicago Athenaeum Good Design® award.
We offer strategic product design, broad international experience coupled with a unique innovation process. We follow an innovation driven, research-based approach to product development that evolved through the design of many successful market proven products. The design process incorporates user observations, market trends, directed brainstorming and an iterative concept development process.
Our process focuses on:
- Achieving breakthrough ideas
- Crafting unique user experiences
- Creating and enduring products with a distinct identity
- Designing products which achieve market success
- Managing target cost and manufacturing considerations
